Job Description

👀 READ THIS FIRST! 🚨

Due to overwhelming interest in this opportunity, we'd like to provide a tldr on our ideal candidate for this role.

1. You have worked in music creation or production. This is a music job and we are looking for a music marketer.
2. You have worked as a community manager professionally – this is NOT a fit for learning on the job.
3. You have been part of an early-stage team at a startup or other new venture.
4. You have worked on a web3 or gaming/VR/AR/XR project in the last two years. (But note, this is not a crypto job; it's a music job.)

If you do not satisfy at least three of these criteria, please do not apply. We truly appreciate the interest in this role! 🙏

--

Controlla is a seed-stage, VC-funded music tech startup building interactive songs that allow fans to control—and participate in—music from the creators they love. Fans can directly support artists, and both fans and artists can benefit from the creation of derivative works as remixes, collaborations, memes, and more.

Controlla is developing a new music format, a new business model, and a new relationship framework for the future of music.

The job

Controlla is seeking an audience builder to create and manage community with music creators, producers, artists, and social followers. This is an opportunity to be a founding-stage contributor to a company riding multiple waves of dramatic social, technological, and commercial disruption.

At its core, the job is building a creator community through digital strategies, tactics, and partnerships. You will support, educate, and advocate for the creator community and their fans. You will design, build, deploy, and maintain initiatives to attract, engage, and delight music creators and fans. You will do this through education, events and other innovative forms of communication.

You will do

• Strategy: create a community marketing strategy that will help build an engaged community of music creators and fans, and be responsible for bringing it to life.
• Leadership: be the face of the community, whether online or at physical events, evangelize about what the community can do to help creators and fans.
• Management; manage communities across relevant channels, including Discord, Tik Tok, Reddit, Twitter, and LinkedIn (and others as required).
• Onboarding: create processes and FAQs to onboard new creators and fans so they get the most out of our community.
• Retention: build educational resources to help our community grow their knowledge in a creative and engaging way.
• Moderation: moderate community content and surface great creator and fan stories to the wider community.
• Superfans: identify community leaders and empower them to add more value to the community.
• Research: establish a framework for getting feedback from the community, using these insights to improve the community and our products and services.
• Growth: execute marketing campaigns to drive community growth, including social media, newsletters, SMS, and other engagement channels.

What we’re looking for

• Bachelor’s degree in communications, marketing, or equivalent professional experience
• Professional experience with community management, social media, artist or influencer relations, business development, partnerships, or marketing, in creative media or gaming
• Desire to learn and grow, and able to quickly adapt to new technologies and tasks
• Passion for music, creators, and innovation
• Excitement about XR, web3, and the possibilities in these spaces
• Performance mindset with ability to self-measure goals and progress
• Excellent verbal and written communication skills, and ability to build relationships with a distributed team
• Experience marketing media systems, such as music or audio, graphics, animation, visualization, etc.
• Fluent in English

You might also have

• Some experience with creating graphic assets, videos, podcasts, or other media
• NFT, gaming or AR/VR marketing experience
• Ability to take a project from scratch to in-market while navigating ambiguity
• Secondary language fluency
• Prior early-stage startup experience
• Experience with Agile methodologies

Working at Controlla

Controlla is a seed-stage, VC-funded music tech startup building interactive songs that allow fans to control—and participate in—music from the creators they love. Fans can directly support artists, and both fans and artists can benefit from the creation of derivative works as remixes, collaborations, memes, and more.

We make it easier for more people to make a living as a music creator. We believe that fans are accustomed to interactive media, lead by social, gaming, and metaverses. We believe that people want to put their own spin on the media they enjoy: remix and memetic culture. And we believe that we have an opportunity to renegotiate the relationship between creators and fans through interactive music experiences.

We offer competitive salary and generous medical, dental, and vision coverage from the first day of employment. We have a flexible, remote working environment, self-managed paid time off (that we actually use), and paid parental and family leave.

Our Values

We give a damn about how we show up for each other, creators, and the world.

• Trust: openness, transparency
• Kindness: patience, humility, vulnerability
• Ownership: accountability, integrity, autonomy
• Fast: bias for action, build fast, adapt fast
• Open-minded: expect change, experiment and learn
• Personality: diverse, inclusive, fun, silly
• Creator-oriented: we exist to serve creators

Controlla, Inc. is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. If there are preparations or accommodations we can make to help ensure you have a comfortable and positive interview experience, please let us know.