Job Description

Crawford Group (www.crawfordgroup.com) is seeking a Product Marketing Specialist for a client of ours. This Product Marketing Specialist will be passionate about marketing design technology to help accelerate the adoption of the products. One will create solution-driven narrative and bring new programs to market. This Product Marketing Specialist will be a big support for a new exciting category in design with massive YoY growth.

Responsibilities:

• Execute and support PMM team in GTM strategy and marketing program activities: including product launches & releases, cross-channel campaigns and promotions, with exciting milestones

• Develop and test innovative creative programs to drive growth, with an ability to build, deliver and measure end-to-end

• Create and collaborate on compelling content like pitch decks, data sheets, videos, whitepapers, blogs, email templates, and more

• Coordinate strategic projects with cross-functional stakeholders to ensure final deliverables and meet business goals

• Strong organizational, prioritization skills and attention to details

• Impeccable verbal, written, and visual communication skills

• Exhibits initiative, persistence, passion, and strong work ethic

• Focused on measurable outcomes

• Highly motivated to learn, create with a ‘rolling up the sleeves attitude”

• Champions team culture with positivity and accountability

Requirements

• At least 3 years of marketing experience, preferably in high-growth technology companies and/or fast-paced startups, experience in design tools

• Passion and knowledge for immersive technology (3D/AR/VR) is a strong plus

• ​​​​​​​Strong communication skills, be articulate, ability to write blog posts, creative briefs

• Analytical chops to understand customer data and measure the effectiveness of marketing programs

• English Degree a plus

Location: Remote

Duration: Consulting

Rate: D.O.E, W2 consultant of Crawford Group