Job Description

Position Summary... What You'll Do...

We’re looking for a Senior Manager of Digital Media, Social Commerce who will be responsible for building business strategy, operational plans, and partnerships—designed to connect moments of customer inspiration to easy buying solutions while driving brand equity, engagement, and sales.

You’ll work closely with our Content & Influencer, Social, & Strategic Partnerships teams, as well as leads across Marketing, Product, & Technology to develop and manage some of our most critical strategic partnerships, spearhead cross-functional deal implementation efforts, and evaluate potential collaborations.

Challenges You’ll Tackle

• As part of a growing team, you will drive business operations for social commerce experiences, inclusive of iterative strategy & framework, learning agendas, and activation
• Cultivate relationships with social players & complementary brands that unlock financial benefit, and bridge content discovery and inspiration with seamless purchase
• Evolve and scale social, connected, live commerce offerings broadly for Walmart
• Act as an external and internal advocate, working closely with cross-functional teams to drive programs forward and adopt standardized operational frameworks
  

You’ll thrive in this role if you can…..

• Build and lead operational strategy for content & social commerce efforts, inclusive of learning agendas, targets, KPIs, and success benchmarks; standardized measurement framework; and operational management of all programs.
• Manage the full foundational components for how we will benchmark performance, including implementing tagging/tracking process for partners, onboarding, and commercial structure
• Forge bespoke strategic partnerships with social & endemic partners to codevelop shoppable experiences that solution and innovate for customers’ daily lives
• Provide input into and execution against social commerce strategy
• Evaluate and test new features as partner offerings evolve across AR/VR, livestreaming, influencer, experiential, shoppable media and beyond, with an eye towards scalability
• Accurately forecast economics of social commerce efforts, maximizing chance of success and minimizing risk to the business.
• Leverage data, insights and measurement to constantly optimize, as well as socialize and advocate insights and broader strategy internally to stakeholders and leadership.
• Create clear cross-functional deliverables and coordinate with key stakeholders across external and internal teams.
  

You’ll really wow us if you have…

• 7+ years of work experience in a related area (e.g. Partnership or Business Development, Marketing/Advertising/Digital, Social, Media, Operations, Project Management)
• A deep expertise in marketing, especially social players/networks and how consumers are using them
• Experience with cutting-edge social commerce efforts (e.g. AR/VR, livestreaming, shoppable interactive media, etc.)
• Established industry relationships and experience working with executive level business and marketing leaders within client organizations, particularly across media, retail, and/or ecommerce.
• Effective communication skills – you’re equally comfortable hopping on the phone with a new potential partner, meeting them in person, or following up (with a “make things happen” attitude)
• Highly organized and detail-oriented, with eye towards building new processes and frameworks that enable efficiency and scalability
• The ability to build programs from the ground up and self-start with little direction
  

Not only will you get to work on one of the most entrepreneurial marketing roles at Walmart, creating a social commerce ecosystem from the ground up but you’ll be empowered to hunt for innovative partners, structure working relationships in creative, dynamic ways, and launch newsworthy collaborations

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor’s degree in Marketing, Business, or related field and 3 years’ experience in marketing or related field OR 5 years’ experience in marketing or related field. Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team Primary Location...121 River St, Hoboken, NJ 07030-5989, United States of America