Job Description

The ideal candidate will be capable of creating effective marketing strategies that assist the efforts of sales teams and generate additional leads. This candidate should be comfortable creating content to aid the sales teams and have an ability to evaluate a marketing campaign to guarantee the best outcome. Additionally, this candidate should have a good understanding of the goals of various salespeople and ultimately operate as a close business partner. 

Responsibilities

• Conduct market research and provide sales teams with competitive intelligence
• Generate marketing resources and run campaigns to assist work of sales teams Identify target audiences and potential sales leads through marketing campaigns
• Demonstrate outcomes of marketing efforts through metrics and deliverables
• Develop and manage the marketing strategies for Rokid’s new and existing products.
• Work closely with marketing team in China to cooperate marketing channels and events.
• Conduct market research and help to find market fit and product definition
• Manage marketing initiatives from planning to execution
• Communicate with 3rd party resources and connects them with the cross-functional teams.

Qualifications

• Bachelor's degree
• Experience in marketing or related field
• Strong creative, analytical and communication skills
• Proficient in Microsoft Office