Job Description
Job description
HoloPundits is a leading technology company providing innovative solutions in immersive technologies. We provide customers with Strategy, Consulting, and Application Development Services in Augmented, Mixed, and Virtual Reality. HoloPundits also have cutting-edge products in Augmented, Virtual and Mixed Reality in the fields of education. We serve organizations ranging from medium-sized businesses to Fortune 500 companies in the public sector, healthcare, education, AEC, manufacturing, and commercial sectors.
Responsibilities for Brand Manager
- Act as brand champion and expert while ensuring brand integrity in all respects
- Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities
- Translate brand elements into plans and go-to-market strategies
- Assist with product development, pricing and new product launches as well as develop new business opportunities
- Build relationships with influencers, journalists and media outlets
- Plan and execute all communications and media actions on all channels, including online and social media
- Create and manage promotional collateral to establish and maintain product branding
- Collaborate with sales team for specific strategies for clients.
- Establish and maintain brand budgets
- Perform competitor and customer insights analysis
- Ability to lead and collaborate with a digital marketing staff of 10+ people
Qualifications for Brand Manager
- Bachelor's degree in Marketing, Business, or related field. MBA preferred.
- 5-7 years of experience in brand management, brand marketing, or marketing management
- Experience in identifying target audiences and devising effective campaigns
- Strong Focus on results
- Experience managing a brand across multiple markets
- Ability to think creatively and innovatively
- Strong communication skills
- Project management experience, with a solid understanding of project management principles and techniques a plus.
- Experience collaborating with an international team a plus
- Work from office position (Dublin, OH)