Senior Director of Marketing

Employer

Job Description

About Mass Virtual

Are you looking for a team where you can work alongside some of the most imaginative and innovative creators in the industry? Look no further!

At Mass Virtual, we put the Reality in XR, creating Augmented, Virtual, and Mixed-Reality experiences as close to Real as they come. We hire the best in the business, so every team member is part of a family that supports and challenges you every step of your journey. We have a diverse and inclusive team and a fun, family-oriented culture that encourages collaboration, sparks creativity, and supports essential work-life balance.

If your passion is to create in or support a dynamic, agile, fast-paced environment, you have found your home. Every project we take on and every member of our team makes a difference. Take a step into a career with Mass Virtual and help us take Reality to the next level in XR.

About The Role

Mass Virtual is seeking a talented Senior Director of Marketing to lead the development and execution of our marketing strategy. In this role, you will be responsible for driving demand for our products and services, building our brand, and contributing to the growth and success of the company. If you're a creative thinker with a passion for technology with a track record of delivering results, we want to hear from you! Apply today and join the Mass Virtual team!

What You’ll Be Doing
  • Develop and execute a marketing strategy that supports business objectives and drives demand for Mass Virtual products and services
  • Mentor and lead our growing, high-performing marketing team
  • Develop and execute comprehensive marketing plans for key markets, products, and services
  • Collaborate with cross-functional teams, including business development, product development, and customer success, to align marketing efforts with business goals
  • Build and manage a scalable, efficient marketing infrastructure, including marketing automation, analytics, and reporting
  • Manage and optimize the marketing budget to maximize return on investment
  • Develop and maintain brand guidelines, ensuring consistency across all channels and touchpoints
  • Develop and implement social media and content marketing strategies to build brand awareness and engage with target audiences
  • Develop and execute effective lead generation campaigns, including email marketing, webinars, and other tactics
  • Measure and report on marketing performance, providing regular updates to the leadership team.
What You Need To Succeed
  • 10+ years of marketing experience, with a focus on B2B technology or software
  • Proven track record of developing and executing successful marketing strategies that drive demand and revenue growth
  • Experience working in government or DoD industry preferred
  • Experience managing and leading a team of marketing professionals
  • Strong understanding of marketing automation, CRM, and analytics tools
  • Excellent written and verbal communication skills, with the ability to communicate complex ideas and concepts to a variety of audiences
  • Ability to manage multiple projects simultaneously
  • Strong analytical skills, with the ability to measure and report on marketing performance and make data-driven decisions
  • Creative thinker with a passion for innovation and experimentation
Work Perks
  • An open-minded, collaborative culture of enthusiastic creatives and technologists
  • We prioritize work/life balance by providing flexible schedules PLUS a competitive PTO and holiday package
  • Medical, Dental, Vision, Accidental, Life, Short-term, and Long-term Disability Insurance
  • 401k after one year of service
  • Spacious, ergonomic, and modern office space, equipped with a kitchen that is stocked with snacks, drinks, and access to delicious coffee
  • Fun and exciting team building activities
Job Location: On-Site – Orlando, Florida. (Not remote)

Direct Applicants Only. No recruiters please.

Mass Virtual is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by law.

Mass Virtual values the service veterans and their family members have given to our country and supports the hiring of veterans, returning service members, and military spouses.