Job Description

Ok, so... PHORIA: Who are they?

Great question, let's get straight to it then...PHORIA is a world-leading immersive tech studio that specializes in cutting-edge Virtual, Augmented, and Mixed Reality (VR/AR/MR/XR) technology. With a globally recognized team of developers, creatives, and partners, PHORIA is on a mission to transform human experiences and augment intelligent environments.

How are they planning on doing this?... Well, another good question and the answer is simple, they create powerful user interactions and social experiences, all with the goal to generate a positive impact on the world.

At the bones of it, they are a collective of futurists who strive to harness spatial data and experiential storytelling to connect humans with space, place and culture.

These humans love crafting stories with cutting-edge Augmented, Virtual and Mixed Reality (AR / VR / MR) immersive technologies, designed to transform human experiences and generate positive change.

Over the past 8 years, they’ve worked with some of the world’s most recognizable brands and organizations, including The United Nations, Matterport, Meta, Google, Netflix, WWF, the International Paralympics Committee, the Australian Broadcasting Corporation (ABC) and more.

Ok, you say this all sounds awesome... But what about me? What is this role about?

PHORIA was formed by the coming together of amazing minds, humans who connected because of their shared values on what is important, and shared a common drive and passion to use their craft, expertise, and superpowers to create and harness positive impact.

And now...we are looking for a human to bring their marketing mastery to complement this amazing group of humans, to help build their voice within both physical and digital environments.

Working directly with Steve and Trent [Co-founders], you will be creating a long-term brand strategy and delivering on a marketing roadmap for both PHORIA Studios and our Platform CAPTUR3D.

Your mission, if you choose to accept, is to uncover the amazing work that has been created and bring this to a growing audience; helping these projects sing at the top of their lungs and receive the attention they truly deserve - these guys are truly doing amazing work.

So, in thinking through all of this, this is the stuff we think you’ll need to be successful…

• Strong curiosity or a modest background in immersive tech / XR to understand the market and terminology
• Experience collaborating with both internal and external teams to launch new products & experiences
• Understanding of how to plan, coordinate and analyze campaigns for niche markets
• Effective storytelling using data to articulate a vision, strategy, or idea
• Extensive experience and highly trained capabilities using Google Ads, Facebook Ads Manager & preferably Hubspot
• Knowledge of growth strategy and a goal-oriented vision for the future.
• Ability to execute on Public Relations campaigns such as international productions, announcing key innovations and celebrating key strategic partners.

As a human, these are the things that we are looking at you for…

• Solid, tangible.. relevant experience in a marketing-based role; essentially what I mean by this is that you get what we are looking for and can tell me how you’re looking to help
• Strong focus on teamwork and cross-functional collaboration, people are what is how this group has become an amazing business, woring together is not a nice-to-have it;s how they do it
• Passion for technology and social impact, this is the stuff that can only be measured by how excited you are by all of this.. I’m ready to hear all about it, my details are below.. Tell me your story…

Next steps:

Hey, we’re affix. We have the amazing job to partner with inspiring companies such as PHORIA to help them scale up their teams with the addition of great humans. We would love to know more about you, what you are passionate about, your interests, and hobbies that go beyond just reviewing your CV. So, let's have a chat and see if this is your happy (work) place.

> Luke Child | luke.child@affix.com.au | @lukechild

> Sara Bienias | sara.bienias@affix.com.au